ID5 recrute un(e) Marketing Manager

ID5’s mission is to improve online advertising by making it more privacy-compliant and by ensuring that publishers attract advertising budgets to sustain their business and provide free content and services to consumers. The digital advertising ecosystem is disrupted by the continued rise of global platforms like Google and Facebook: they capture most advertising investments from brands and use these resources to monopolize technical innovation for their commercial advantage. ID5 provides the advertising ecosystem with a transparent, privacy-compliant identity solution to help publishers and their monetization partners to compete with these tech giants and to thrive.

Do you want to work for a dynamic and disruptive start-up that views the current shifts in the market as an opportunity to make a strong difference? If you share our ambition to make digital advertising a better place, we would love to hear from you!

Job Description

About this role 

ID5 is looking for a Marketing Manager to help generate interest in and excitement for ID5’s services, attract and retain strategic partners and clients. The successful candidate will use their skills and knowledge to help ID5 maintain its leading position in Europe and further penetrate the US market and other regions globally. The Marketing Manager will implement a partner marketing programme in collaboration with the VP of Strategic Accounts and Customer Success team and oversee all of the tactics used to develop and cultivate long-term relationships with ID5’s partners and clients. The role also requires the development and management of events, content and campaigns that resonate with ID5’s target audience, generate new leads and fine-tune their customer experience.

Who does this role report to?

Senior Director, Marketing & Communications

What will you do?

  • Implement a strong partner marketing strategy and manage co-marketing opportunities to support the adoption of ID5’s solution across strategic partners and clients
  • Develop a deep understanding of  ID5’s target audience and personas, their needs and how ID5 can support them
  • Develop and execute a demand generation plan and strategy that aligns with key business goals and drives leads and sales pipeline
  • Assist in content development to target consumers throughout the customer lifecycle
  • Develop, and execute email marketing campaigns to generate and nurture existing leads
  • Organise and manage ID5’s own in-person and virtual events to increase awareness and attract prospects and clients
  • Identify sponsorship opportunities that help to strengthen ID5’s thought-leading position and that help to generate new business
  • Measure and analyse marketing performance and ROI

What are we looking for?

  • 3-5 years of professional B2B marketing experience, preferably with a SaaS company
  • Experienced in designing and implementing multi-touch, multi-channel marketing programme plans
  • Strong experience with marketing automation, CRM tools and Google Analytics
  • Excellent analytical skills with experience measuring marketing attribution
  • Excellent communication, presentation, and writing skills
  • Quick learner, organised and self-motivated with the ability to define goals and prioritise work
  • Ability to work cross-functionally and to build strong relationships with business stakeholders and partners
  • Experience in the programmatic / ad tech industry is preferred but not required

What we offer to our talent

  • Remote working: you can work from anywhere in the world
  • A competitive compensation package, including stock options in ID5
  • WeWork membership and option to work from different WeWork locations
  • Regular offsites to enjoy face-to-face time and to bond further with your colleagues
  • A dynamic environment that offers room for growth and development to all employees
  • A friendly, international, and multicultural team
  • We are proud to be an equal opportunity employer. We celebrate diversity and are passionate about creating an inclusive environment in which all employees can thrive

More about ID5

Launched in September 2017, ID5 currently employs 28 people and works with premium publishers, including Mail Online, Cafe Media, DPG Media, Figaro, Prisma Media, Discovery, Future Publishing, ad tech platforms, and advertisers globally. The company recently raised $6 million USD in Series A funding and is now focused on expanding the business globally, increasing its footprint globally, and hiring the best talent to support its growth plans.

To apply

Please apply here

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